Kick-Start Your Video Ads: A 21 Point Checklist

If you're spending money testing video ads, this is the checklist you need to give them a kick-start.

Video ads are hard, especially when you’re a marketer and not an editor.

And here’s what’s undeniable:

You’re counting on them to convert.

Sometimes they’re on fire and sometimes they flop -- rarely in between.

Forking out cash to an editor for every new product video, asking for revisions and then switching video angles gets expensive if you don’t know what converts.

Everybody is shouting, "Creatve is King," so you invest in more and more videos to test but get more duds than winners.

Not to mention the frustration when you

INTRODUCING THE 21 POINT CHECKLIST

After 2 years of A LOT trial and error, countless clients giving feedback and spending 6 figures of my own money...

I came up with a checklist to systematize video ads for a greater chance at consistent results.

A framework for profitable video ads.

This checklist is the result of millions of video views and boiling down the repeatable elements that can be used in your ads over and over again.

Regardless of the niche, these 21 points have taken out the guesswork.

You’ll find out:

• Which formats are working
• What should be in the first 12 seconds
• How to introduce copy and benefits on screen
• 10 real, high-quality ads as examples
• A list of resources for ad inspiration
  

Wonder what others have to say?

It's made to be easy...

Each point is actionable and simple.

Each point is digestible enough to communicate to your video editors or easy enough to do yourself.

There's no video editor jargon (this is truly meant for brand owners).

Multiple high-quality, REAL brand ad examples to show you what implementation looks like...

And best of all...

For less than the cost of ONE video ad… You'll have a checklist to apply to EVERY video you ever test again.

If you have questions, or just aren't sure how the checklist can help you and your brand feel free to message me on Twitter @toastthemorning